The Annual Diocesan Appeal supports the Bishop and ministries of the Diocese of Des Moines. The appeal provides more than half of the operating revenue the diocese needs to fulfill its vital mission on an annual basis. Learn what the ADA supports. The remainder of the operating revenue is generated through grants, fees, and endowment earnings. 

The 2022 appeal kick-off is set for March 5-6. The Stewardship Office works in collaboration with parishes to coordinate a direct mail request to all registered parishioners in the Diocese. Pastors are encouraged to conduct an appeal in Mass during Annual Diocesan Appeal weekend using the ADA video. 

The formula for the ADA goal is based upon income less any exempt expenses. Each parish has a goal that is fundraised rather than assessed as a cathedraticum (a tax that is charged to the parishes to cover operating costs of the Chancery, health insurance, and/or pension expenses). Parishes are responsible for providing for any remaining goal balances not raised by the end of the ADA. A parish and school resource manual is provided to all parishes to assist with the details of the record-keeping associated with the appeal. 

Questions regarding the ADA process can be directed to the Renny Crawford, Annual Giving Coordinator, at (515) 237-5083.




 Resources for Parish Business Managers and ADA Coordinators

 2.16.21 Recorded ADA Info Session

ADA Video

ADA Downloadable Video

Father Kirby ADA Message

ADA Logo

ADA Social Media Graphics

ADA Poster - English and Spanish

ADA Transmittal Form

2022 ADA Transmittal Report Instructions

ADA 2022 Manual

Sample Pulpit Announcements

Pastor's Follow-Up Letter Sample

ADA Appeal Letter

ADA Appeal Letter - Spanish

ADA Appeal Letter- Spanish Generic

Sample Bulletin Announcements

Stewardship Appeal Chart